
Algorithm Irend Intelligence
CompanyAlgorithm trend intelligence engine
About
Algorithm is a digital trend intelligence platform. Its key features are AI-assisted parser for trend monitoring and tools for decision-making to help businesses identify new growth opportunities. The key reason for the project is that we see rising demand for tools for trend-based business intelligence, but that need is underserved. Key issues here are efficiency and resources: (1) the existing solutions are fragmented, unreasonably complicated and siloed, which means that to future-proof their business companies need to purchase overlapping solutions and try to sync them to use together in decision-making. Also these solutions (2) are only partly automated, which means that business clients need to spend a lot of time to do trend intelligence and can still get biased data. Furthermore, (3) companies need to keep up with the pace of change, so they need an easy-to-use platform with continuously updated information and tools for decision-making.